Understanding our business model and users is crucial. What pain points do users face? How can I address them while aligning with our company’s goals?
I'm Gianluca Gini, a coding-loving product designer at Soldo, and the creator of Geenes.app
I enjoy problem-solving with a diverse skill set, including user research, design work, and coding. I value teamwork and efficiency, and find gratification in my team's career growth and amazing work.
Something I did
Soldo Design team — growing it from 1 to 14 designers. Championing a design thinking approach to deliver great mobile & web experiences
Geenes.app — I designed and developed an application to help designers and developer creating colours systems
How ChatGPT and AI helped me to fail quickly. — A journey to create a marketplace for sustainable products.
HistoryChallenge.club — A game I designed and developed. Inspired by Wordle and about history.
Manifesto
I step into users’ shoes. Their problems become mine to solve. Feedback is essential, and I check my ego at the door.
My goal is clarity. I tackle one message at a time. I don’t assume anything; consistency matters. Whether it’s positions, patterns, or visual elements, I keep them steady.
I follow a “less is more” approach. By reducing clutter, I lighten the load on users. Whitespace is my ally—it provides breathing room.
Empathy drives me. I remove pain points and infuse delightful elements. Memorable experiences bypass obstacles.
I believe in using words that resonate with people. Simplicity is key. Users have a limited attention span, so I make sure to highlight what truly matters.
Skills
If you're interested in how I lead a design team, tackle design challenges, and set up our design systems, please take a look at a selection of my work.